15 Aug

Protected: Sierra Watch Sponsors Lost Sierra Hoedown

 At the Hoedown it feels good to be immersed in the outdoors.

The landscape is painted with earthy golds and foliage green. The air is fresh and the pines offer cool shade. We are able to relax and recharge amidst the natural environment. As the Plumas Ski Club works hard to make thoughtful renovations to the Johnsville Ski Bowl, they maintain one purpose, to promote community skiing activities.

It’s not the first Hoedown for the Sierra Watch crew, gotta love that Keep Squaw True cornhole. Photo: Mark Steinlein

But what about natural spaces that aren’t managed with community and environment forward goals? Sierra Watch is a 501 (c)(3) public charity with a mission to protect the Sierra Nevada now and forever. It is an organization built to ensure that long lasting land-use decisions are made for the right reasons, with the best information, and with the timeless values of the Sierra at heart.

Right now Sierra Watch is the only thing that stands between North Lake Tahoe and development of a kind, and on a scale, the region has never seen.  Despite fierce local opposition, Placer County recently gave developers the green light for two projects that together threaten everything we love about the Tahoe Sierra—a massive expansion of high rise condo hotel development and in an indoor water park in Tahoe’s Squaw Valley and a sprawling plan, known as Martis Valley West, for 662 acres of luxury second homes on the ridge between Northstar and the Tahoe Basin. Sierra Watch is leading the effort to Keep Squaw True and has filed multiple legal challenges to stop both ill-conceived development schemes, and move the region towards more responsible plans consistent with the lasting conservation of one of our favorite Sierra places.

You can find out more, and get more involved by heading to www.sierrawatch.org.

Reusable cups provided by Sierra Watch for 17′

 For 2017, we are psyched to announce that Sierra Watch and Lost Sierra Hoedown are joining forces to inspire land stewardship throughout the Hoedown and beyond.  It’s an obvious relationship, after all Sierra Watch exists to protect places like Johnsville from the destructive impacts of land use decisions that threaten communities like the one that has grown up around the Plumas Ski Club and the Lost Sierra Hoedown.

Given the alignment of values it’s not surprising that at least one member of Sierra Watch’s staff has enjoyed every Lost Sierra Hoedown starting when Staff Attorney Isaac Silverman stumbled upon the last day of the rain soaked 2013 festival while mountain biking in the area. He’s only missed one since.  Executive Director Tom Mooers discovered it on his own through unofficial alpine and took his son in 2014. Field Representative Chase Schweitzer went to his first Hoedown last year to celebrate his sister’s birthday. 

Willy Tea rocking the resuable at Lost Sierra 16′. Photo: Andrew Quist.

 Thanks to Sierra Watch, everyone at the Hoedown this year will receive a Klean Kanteen reusable pint cup, which completely eliminates single use cups. This simple act prevents thousands of plastic cups from heading to the landfill and keeps litter off the ground.

At the fifth Lost Sierra Hoedown, grab a frosty pint of Sierra Nevada from our friends at the Plumas Ski Club (100% beer sales go to Plumas Ski Club) and head on over to the Sierra Watch tent. Sierra Watch staff will be there with the latest updates on their campaign and information on how to get involved, cornhole boards, and plenty of Sierra Watch and Keep Squaw True you can buy to support the cause.

14 Apr

2017 Lineup Announced!

Lost Sierra Hoedown is proud to announce our one-of-a-kind artfully curated lineup for 2017! Get your soul ready for huge talent to grace Johnsville Historic Ski Bowl. We’ve put together playlists on Spotify and Youtube for you enjoyment, check em’ out!

01 Oct

Missing The Hoedown Spirit?

Are you missing the spirit of the Lost Sierra Hoedown? We are too! So this morning we’re posting this throwback video of Willy Tea Taylor from the 2014 event. It will bring you right back to the Johnsville Ski Bowl. We’re also throwing out the code “WILLY”, which will get you 10% off on this year’s leftover merchandise in the online store. There’s still a pretty good selection when it comes to various tee shirts, but not if you wait too long!


18 Sep

The 2016 Lost Sierra Hoedown Is Four Days Away

As the seasons change from summer to fall this Thursday, the fourth Lost Sierra Hoedown will get underway. Tickets will be available online through Wednesday at midnite. There will likely be some tickets available at the box office as well. If you’re friends haven’t bought their tickets yet, it’s time to give them that final nudge.

We’re also closing in on filling up our volunteer staff for this year. If you signed up to volunteer but haven’t received your schedule yet, let us know you’re still interested. If you haven’t yet signed up, there’s still some shifts to cover late nights, Sunday and Monday. We’re finalizing that schedule on Tuesday. See the Volunteer page for more info.

Have more questions?


16 Jun

Abalone Grey releases tour documentary.

Ever wonder how a band comes to be? What it’s like to go on tour?

This short documentary covers our friends Abalone Grey as they set out on their first tour in 2015. The final stop is The Lost Sierra Hoedown, where good times and super jams commence. The Hoedown segment comes at about 16:00, but the whole film is a great watch. This video was crafted with style and grace by digital arts extraordinaire, Ian Spilman.

“I just felt super lucky and super blessed to have my daughter experience something so family friendly and so loving, and everybody is just an incredibly talented musician.” – Kat Factor on the Lost Sierra Hoedown.

Abalone Grey Tour PosterAbalone Grey is at it again, playing shows in Northern California, Oregon and Washington, check them out on their way to the 4th Annual Lost Sierra Hoedown Sept. 22-25, 2016.

17 Sep

Last Minute Letter About A Hoedown

Hello Everybody!

First of all, congratulations on purchasing a ticket to the second ever Lost Sierra Hoedown. The staff here at Lost Sierra would like to express tremendous gratitude for supporting our event and the Johnsville Historic Ski Bowl. We have been working hard to make sure this Hoedown is legendary and unforgettable. Here’s a couple last minute reminders to maximize your fun and minimize impact on the Plumas-Eureka State Park. Remember, it’s a Hoedown not a music festival, so prepare for something a little different.

Make sure to fill up those cars folks. We are going to have A LOT of people enjoying this Hoedown and minimal parking. Once the Ski Bowl parking is full, you can park alongside the road as long as you’re not crossing the white line. The better we all do at carpooling the easier parking will be!

Please drive safely on your way to Johnsville. If you have to drive at night, go slow and keep a sharp eye out for wildlife. Also, make sure you plan to arrive when our gates are open! See website for Gate Schedule and Cody Express Gear Shuttle schedule. When you finally arrive at the town of Johnsville, please drive extra slow! The speed limit is 25mph, but if you’re cool you’ll go 18. When you arrive at the gate, have your ID’s ready to go, that’s how you’ll get your ticket.

Campers! Make sure to read our camping guide at LostSierraHoedown.com. On-site camping is first come first serve, and be ready for some close neighbors! As always, we are all in this together. On-site camping is free, but if you are looking for more space and quiet time, Plumas-Eureka State Park campground is OPEN.

The weather is looking awesome, especially compared to last year! Still, we are in the mountains, and prepare for the worst. We’ve been seeing hot days and cold nights.

It’s up to you to manage your own trash, Pack it in Pack it out! We can handle compost and recycling. Beer and food vendors are on site! 100% of beer sales go to supporting the ski hill so bring some cash to fill up your pint cups with cold frosty brews from Sierra Nevada Brewing Co. and the Brewing Lair.

We look forward to see you all very soon! In the meantime, study up on LostSierraHoedown.com so you are prepared for maximum success!


The Lost Sierra Hoedown Team

13 Sep

Pint Cups in your hand! Again!

Thanks to UnofficialAlpine.com and the Sierra Nevada College Student Government Association, every guest of the Lost Sierra Hoedown will receive a FREE Klean Kanteen stainless steel pint cup. Cheers to that!


In the Hoedown’s inaugural year, our effort to provide reusable cups was a huge success! We eliminated single use plastic cups from our event, and dramatically reduced our waste.

Screen shot 2014-09-13 at 5.47.54 PM Screen shot 2014-09-13 at 5.40.40 PM

A huge thanks goes out to UnofficialAlpine.com and the Sierra Nevada College Student Government Association for putting these cups in your hand, FOR FREE! We hope you cherish your new Hoedown souvenir and use in your life year round!

 For those of you that weren’t around last year, here’s some pro tips to make the most out of your new special cups!

• Stainless Steel pint cups work great for cold beverages! Sierra Nevada Pale Ale, water or apple juice, you name it. But if you pour fiery hot liquid in there, a burning sensation is likely to be experienced in your hands. Stainless steel conducts heat.

• Bring your own “koozie”, “huggie”, “can-cooler”, ‘beer sleeve” or “holdie coldie”. Whatever you want to call it, bring something to hold your cup in, it will help you distinguish your pint cup from everyone else’s. If your “cozy” is thick enough, you can even enjoy HOT beverages too!

• If you do not have a fabric sleeve to decorate your cup and insulate your beverage, we will provide a marker so you can write your name on your cup. CHEERS!

• Pint Rings and carabiners are available at our Merchandise tent. Purchase these accessories and you can clip your cup to stuff!